Delta Tao ClanLord
Clan Lord
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The Clan Lord Manual
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Our Mailing List

If you have an e-mail address on the Internet, you can subscribe to the Delta Tao mailing list. Send "subscribe deltatao-announce" to majordomo@ten.net

That’ll keep you up to date, with news of our new products, strategies, questions and answers, and various propaganda. We don’t sell our mailing list to anybody, and we only send maybe one message a month.

Our Web page: http://www.deltatao.com
Clan Lord Web page: http://www.deltatao.com/clanlord


The History of Delta Tao
Delta Tao logo
Delta Tao was born in 1989, when Joe Williams and Tim Cotter ("The Amazing Timmer") tired of complaining about the high price and low quality of software and decided to do something about it. They wrote Color MacCheese, the first affordable color paint program -- $49 when its closest competitor was $599. When Color MacCheese sold lots of copies, we took the plunge and dedicated ourselves to starting a little company to write Mac software.

Many people asked, "Why Delta Tao? Sounds like a fraternity." There is a reason. "Delta" is the symbol used by engineers around the world to signify change. One would say "Delta V" when he means "change in velocity." We admit this is engineerspeak, but forgive us for a minute. We’re mostly engineers, so this makes sense, at least to us.

"Tao" (pronounced DOW) is a Chinese word that means "the Path," or "the Way." It is the big concept behind Taoism. We’re mostly Taoist sympathizers around here, so this made sense too.

When you put these together, "Delta Tao" means "The Changing Path," or "The Change in the Path." We thought that this was almost a profound statement of direction, so we adopted it as a name.

We want to stifle all rumors right now that this name may have evolved in any way from the name of our college "fraternity," Delta Tau Sigma (at Caltech, if you must know). All such statements are unfounded, and any similarity in the names is coincidental. Any references to a Mr. Dan Schwartz are also hereby disavowed. Also, it has nothing to do with Animal House frat "Delta Delta Tau," or because we wrote Color MacCheese in Delta Junction, Alaska. These things are just coincidence. Really.

Delta Tao (now expanded to include Eric Snider, Peter Commons, Howard Vives, Christie Cooper, John Speck, Bob Van de walle, Paul Toth, and several others) is out to convince people that computers and technology are important, fun, and useful tools that can change the way the world works for the better. We believe that the Macintosh is the greatest computer on the planet, so we’re focusing on writing cool Mac software. Like games.

We’re tired of certain other computers having more, better games than the Macintosh. We hate seeing ports from other systems dominate the Mac game market. This takes away from the Mac’s biggest advantage -- the user interface. Instead of just using our standard Mac stuff, we have to put up with the varied and difficult user interfaces those other computers have.

We love the Mac, and love computer games, so we bite the bullet and write great games for the Mac. Even if our games don’t make us a huge profit (and they don’t, trust us), they need to be done, just to spur the Mac into the homes, where it belongs. Besides, we want to play them.

Someday we hope to be famous.

Since we don’t do much of anything in the way of marketing or advertising, we depend on word of mouth. That means we want you to do our advertising for us. Tell all your friends how great our products are. Call up local software and computer stores and ask them to carry our stuff.

Call us and tell us the names of your local software stores, so we can nag them from our end.

We also like encouragement. Surprisingly, none of us is making a huge fortune in the software business. Yet. We do it because it’s fun, and because we like to believe we’re making the world a happier, better place. Send us a letter telling us if you think we’re cool. Chat with us via e-mail. Invite us to dinner. We love that stuff.

Yeah, we know we’re the only software company in the world that thinks "customer support" works this way. But we deserve it.


Delta Tao Frequently Asked Questions

We’re a bunch of engineer types who like to sit around writing games. This amazes everybody: Half ask, "How can they make a living doing that?" and the other half ask, "Why would anybody want to?"

How many of you are there?

Between five and twenty, depending on how you count us. Ten’s a fair guess.

Do you work out of your house?

Yep. Each of the programmers has an office in his house, and the phone-answering, testing, and frenzied partying happens at TaoHouse.

Are you guys rich?

Spiritually. We make half the money as we would working for a real company, but we have twice as much fun, which more than makes up for it.

Are you guys a cult, or a fraternity, or what?

We prefer "fraternicult."

Nah, really we’re just nerds with a mission.

Mission?

Proving computers are fun.

Is that a lawyer behind you?

Oh, I meant, "Proving Computers are Fun."

Why do you like Macs so much?

It’s been proven statistically that Macs are more fun, as demonstrated by the SSR -- the Smiling/Swearing Ratio. Mac users have an SSR of 11.7, while Windoze users are more along the lines of 0.04. And this number is generally agreed upon in the industry, despite the fact that I just made it up.


Our Stand on Copy-Protection

We at Delta Tao think that copy-protection is an evil thing that could damage the growth of the software industry and the computer industry as a whole. We hope you’ll boycott all copy-protected products. Here’s why.

We believe people have a certain amount of money to spend on software. After they blow their software budget, they still want more software. If copy-protection is preeminent, they are out of luck. The software they buy is the only software they have. They find their Macintosh less useful, and don’t encourage their friends to buy one. The hardware and software industries dwindle and die.

On the other hand, if things aren’t copy-protected, people pirate software once they’ve blown their software budget. They learn which programs are good and useful first hand. The next year they will make informed decisions about what software to purchase. In the meantime, they find their computer more useful and friendly. They recommend it to their friends, who go on to become software purchasers.

There are two problems. Number one, in a world where some programs are copy-protected and others aren’t, people may buy copy-protected software (since that’s the only way they can get it) and pirate the unprotected software. This rewards the businesses who are damaging the industry, and punishes those who help it along.

Number two, publishers without copy-protection can’t sell bad software with massive advertising. Since people tend to try software before they purchase it, companies only sell their products to people who find it useful. This means companies with inferior products, but big budgets, adore copy-protection.

We don’t mind problem number two so much, but the first problem scares us. The solution: boycott copy protection. Make sure it isn’t profitable to copy-protect software.

Before the Software Publisher’s Association has us lynched (they claim that "billions of dollars of revenue are lost every year to piracy") we’ll invent at least a little bit of evidence for our theory. Remember back when the cassette tape was invented? People could now copy records indiscriminately, and there was nothing the record company could do about it. "We’re doomed!" they shouted. "Now we’ll only sell one of each record!" What really happened? The music industry took off to previously unimaginable levels, generating more profits for more artists than ever before.

When VCRs were first available, people could copy movies indiscriminately, and there was little the movie companies could do about it. "We’re doomed!" they cried. "Now we’ll never sell another movie!" What happened? The movie industry took off to previously unimaginable levels, generating more profits for more people than ever before.

Pay for software based on its quality, not its advertising, packaging, and copy protection.


About the Packaging

Clan Lord doesn’t come in a box with fancy styrofoam stuffing or glow in the dark stickers. We did this on purpose. We hate excessive cardboard and styrofoam for environmental reasons. We have done our best to avoid putting anything in the package that you’ll just throw away. We like trees. Our package is just the right size and doesn’t require any popcorn or fluffy cardboard filler to make the box feel full.

Here’s an experiment. Buy 10 Macintosh products. Count how many have a lot of filler making the box look bigger. See how much smaller the box could be if the goal was not just to have a bigger box. Call those companies and tell them to make their boxes smaller. See what they say.


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About This Manual

Joe Williams wrote this manual with FrameMaker from Frame Technologies. The fonts are Mistral (for the chapter titles) and ITC Garamond Condensed (for most everything else). We took the screen shots with Flash-It, and doctored them with Color MacCheese and Zeus. Everything was output on an HP LaserJet 4000TN.

In case you didn’t figure it out, yes, we do everything on Macs.


Suggested Reading

These are a couple of books that don’t have anything to do with Macintosh software, or solitaire, or cards, or anything, but we always enjoy reading them. On top of that, they embody the Delta Tao philosophy. In the years we’ve been recommending these books, we’ve never heard a complaint that one wasn’t worthwhile.

The Tao of Pooh , by Benjamin Hoff. The best book on Taoism ever.

Calvin and Hobbes, by Bill Watterson

The Macintosh Way, by Guy Kawasaki

Surely You Must Be Joking, Mr. Feynman, by Richard Feynman

Nobody’s Business if You Do, by Peter McWilliams

The Dilbert Principle, by Scott Adams


Delta Tao’s Paint Programs

In addition to making games, we also make paint programs -- that’s how we made a living before we wrote games. And our paint programs sure come in handy for creating the art in the games.

Color MacCheese and Apprentice now come bundled together. We got tired of people asking which one to buy, so now you can’t get one without getting the other.

Color MacCheese

An all-purpose beast for editing scanned photos, drawing diagrams, and making pretty pictures.

Apprentice

Includes tools like chalk, oils, and watercolors (not the circles, lines, and text of Color MacCheese). You can make paintings that don’t look like they’re made on a computer. And it’s got a cool tutorial that will let anybody who ever wanted to paint get a jump-start in the art game.

Phototile

Creates mosaics from collections of your photographs. Available in the future.


Delta Tao’s Other Games

If you like Clan Lord (and we know you do), we hope you’ll try the other stuff we make -- it’s cool, too.

Eric’s Ultimate Solitaire CD

The premier collection of solitaire card games. Our bread and butter product. One of the greatest time-wasters ever.

Spaceward Ho! 4.0

Our "conquer the galaxy" game has earned critical raves and a fanatical following. If you’re interested at all in fun, fast strategic games, we recommend the Ho!.

Strategic Conquest 4.0

Explore the world and fight a mysterious enemy with a variety of military machinery, including aircraft carriers, bombers, armies, and so on. Especially good on a network.

Dark Castle

This is one of our favorite games of all time. It’s a great arcade/strategy game and now it’s in color.

Eric’s Cascade

An amazing waterfall simulator for PowerPC Macintoshes. Something like an interactive screensaver.

Return to Dark Castle

The sequel to Dark Castle. Available in 1999.